Last year for Christmas, my mom gave me the Steve Jobs biography. I knew very little about Steve prior to reading the book and was extremely intrigued by his life story, his persona, and where his passion came from. I'm not a die-hard Apple guy, but I love Apple products - their ease of use, their creativity, and most of all - their simplicity.
The products from Apple are simple because their leader kept things simple. He was extremely complex inside himself, but his thought process on business and design stayed close to the old saying, "Keep it simple stupid."
I came across these two videos that sum up his thoughts; only lights a bigger fire in me.
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